I remember reading a few months ago in one of my business magazines about a start up business who was using the mobile device boom to build a business. If I remember correctly, they were offering a service to those who work in larger metropolitan cities that would allow the person to order food quickly through their mobile phone or other similar device.

They had a mobile site set up specifically for this service I’m sure so that people could quickly and easily access the information from a cell phone rather than having to log onto a computer and order.  The look of these wap sites is different than a normal website, but it makes it display properly on their mobile phone.  The food was then delivered to the person ordering also which made the service incredibly efficient.

I believe the service had to be set up specifically for use on mobile devices too because most websites won’t show up the same or provide the same ease of access when looked at by phone.